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Professional Certificate in Digital Transformation – Digital Strategy & Implementation

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Professional Certificate for Digital strategy planning, solutioning and deployment, with an end-to-end perspective


Digital Business Strategy: 21 Mar, 22 Mar, 23 Mar 2022 (6.30pm-10pm) (Online)

Marketplace Digitalisation Platforms:

29 Mar, 30 Mar, 31 Mar, 2 Apr, 5 Apr, 6 Apr, 9 Apr 2022 (Online)

6.30pm-10pm for all sessions except 2 Apr & 9 Apr 2022 (10am-6.30pm)


6 Days


The Programme in Digital Transformation – Digital Strategy & Implementation is designed for mid-career PMETs, with focus on driving the enterprise digital transformation initiatives

There are other Digital Strategy courses in the market but this PC is differentiated by its focus on proven marketplace digitalisation platforms and implementation. It is pegged at middle management with deployment focus, whereas most other courses serve top management with conceptual level only.

Course Objectives

In this PC, participants will learn to develop a digitalisation road-map, as well as marketplace solutioning and deployment management.

They will learn:

  • Design-thinking and the Business Model Canvas (customer persona & journey, business capabilities and processes)
  • Marketplace solutions that cut across industries, such as customer management, data analytics, financial management and inventory tracking
  • Digital business capability requirement and marketplace solution selection framework to assess digital and technical solutions

Learning Outcomes

At the end of the programme, the participants will be able to:

  • Produce a digital business strategy and plan
  • Perform due diligence in selecting appropriate vendors and marketplace solutions relevant to the SME and corporate businesses.

It will prepare learners for the following job roles:

  • Digital Operation Manager
  • Digital Project Manager

Programme Structure

Who Should Attend

Professionals who are involved in digital transformation projects.


At least a polytechnic diploma (or equivalent) with 5 years’ managerial exposure


Programme Format

Breakout Group Discussion

Live Online Teaching

Real Life Case Studies

Latest Teaching Materials

Course Fee

Singapore Citizens Singapore PRs Enhanced Training Support for SMEs International Participants
39 years old or younger 40 years old or older
Total Nett Programme Fee Payable, Including GST, after additional funding from the various funding schemes $1,637.11 $617.11 $1,637.11 $617.11 $5,457.00

Participants must fulfill at least 75% attendance and pass all assessment components, to be eligible for SSG funding.

For enquiries, please email to soc-ace@nus.edu.sg

To register, click Register

Digital Business Strategy Course Code: TGS-2021004311

Marketplace Digitalisation Platforms Course Code: TGS-2021005390


































(Click their names to view their short biographies)

Mr Alvin Aw

Dr Kwong Yuk Wah

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