Professional Certificate in Digital Transformation – Digital Strategy & Implementation


Digital Business Strategy:
14 Nov, 15 Nov, 16 Nov 2023 | 7pm-10.45pm | Online 

Marketplace Digitalisation Platforms:
21 Nov, 22 Nov, 23 Nov, 25 Nov (10am-6.30pm), 28 Nov, 29 Nov, 2 Dec 2023 (10am-6.30pm) | 7pm-10.45pm | Online

Duration: 6 Days

Course Overview

The Programme in Digital Transformation – Digital Strategy & Implementation is designed for mid-career PMETs, with focus on driving the enterprise digital transformation initiatives

There are other Digital Strategy courses in the market but this PC is differentiated by its focus on proven marketplace digitalisation platforms and implementation. It is pegged at middle management with deployment focus, whereas most other courses serve top management with conceptual level only.

This course is part of the NUS Digital Transformation Programme

Course Objective

In this PC, participants will learn to develop a digitalisation road-map, as well as marketplace solutioning and deployment management.

They will learn:

  • Design-thinking and the Business Model Canvas (customer persona & journey, business capabilities and processes)
  • Marketplace solutions that cut across industries, such as customer management, data analytics, financial management and inventory tracking
  • Digital business capability requirement and marketplace solution selection framework to assess digital and technical solutions

Learning Outcomes

At the end of the programme, the participants will be able to:

  • Produce a digital business strategy and plan
  • Perform due diligence in selecting appropriate vendors and marketplace solutions relevant to the SME and corporate businesses

Job Role Readiness

It will prepare learners for the following job roles:

  • Digital Operation Manager
  • Digital Project Manager

Who Should Attend

Professionals who are involved in digital transformation projects.


At least a polytechnic diploma (or equivalent) with 5 years’ managerial exposure

Programme Format

  • Breakout Group Discussion
  • Live Online Teaching
  • Real Life Case Studies
  • Latest Teaching Materials

Course Convener

(Click photo to view biography)

eeeee Alvin Aw

Mr Alvin AwMr Alvin Aw

Course Fees

Singapore Citizens
39 years old or younger
40 years old or older
Singapore PRs
Enhanced Training Support for SMEs
International Participants

Total Nett Programme Fee Payable, Including GST, after additional funding from the various funding schemes

Participants must fulfill at least 75% attendance and pass all assessment components to be eligible for SSG funding.

To enquire, email

To register, click Register

Course Codes
Digital Business Strategy: TGS-2021004311 (Classroom Learning) / TGS 2022014578 (Synchronous e-learning)
Marketplace Digitalisation Platforms: TGS-2021005390