Professional Certificate in AI-Driven Digital Strategy and Marketplace Platform

Professional Certificate

Professional Certificate in AI-Driven Digital Strategy and Marketplace Platform

Programme Structure

Programme Name	Programme Schedule	Mode of Delivery	Programme Code
Digital Business Strategy with AI	To be advised	Synchronous e-Learning	TGS-2024051819
Marketplace Platform with AI	To be advised	Synchronous e-Learning	TGS-2024051817

Programme Overview

This comprehensive seven-day course illustrates the alignment of digital business strategy with the use of marketplace platform solutioning, businesses can optimise their digital transformation journey, increase competitiveness empowered by Artificial Intelligence (AI).

Learners will embark on a journey to develop an agile business digital strategy, from technology strategy design thinking to reimagine the customer journey, personalisation leveraging on AI insights and business capability for operational efficiency. Parallelly, dive deep into marketplace solutioning mastering solution selection framework and core components, procurement best practices and business capability requirements with AI integration.

This dual-focus curriculum is designed to equip digital business professionals with the skills and knowledge to thrive in the digital age with mastery on leveraging digital technologies to unlock the technology potential and marketplace tools to capitalise on digital opportunities to remain competitive.

Participants will experience through this course:

Develop digital strategies that align with business goals and customer needs.
Utilise AI to gain insights into the business and customer journeys for smarter decision-making.
Assess and select appropriate marketplace solutions to capitalize on emerging technologies.
Implement data-driven decision-making and AI tools for sustainable growth and to increase competitiveness.

Programme Objectives

At the end of the course, participants will be able to:

Understand the fundamentals of digital business strategy aligned with business goals and drive organisational alignment, performance and adaptability using business capability model.
Apply business model canvas and customer mapping empowered by Artificial Intelligence (AI) to innovate and enhance customer experience and personalisation.
Understand the digital business capability building blocks to compete effectively in a digital economy and unlocking business value of Artificial Intelligence (AI).
Apply marketplace selection framework, procurement best practices and emerging technologies to perform due diligence in identifying appropriate platforms and business solutions, optimise digital transformation and drive enterprise innovation.
Develop a holistic digital business strategy with speed and agility, by leveraging AI-enabled tools, platforms and data-driven insights.

Who Should Attend

Digital Transformation Teams
Digital Operations Manager
Digital Project Managers

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Types of Available Fundings

SkillsFuture Funding

SkillsFuture Credit

Enhanced Training Support

SFEC

Programme Fees

Singapore Citizens		Singapore PRs	Enhanced Training Support for SMEs	International Participants
39 years old or younger	40 years old or older	Singapore PRs	Enhanced Training Support for SMEs	International Participants
S$2,174.55	S$844.55	S$2,174.55	S$844.55	S$7,248.50

Total Nett Programme Fee Payable, including GST, after additional funding from various funding schemes.
Participants must fulfill at least 75% attendance and pass all assessment components for all short courses within a professional certificate in order to be eligible for SSG funding.
Please note that all external funding for courses is limited in duration and subject to eligibility and availability.
Maximum Candidature Period: Candidates who enrol for the professional certificates must complete the programme within three years from the start of their course.

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