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WileyNXT – NUS Programs: Developing Winning User Experiences with UI-UX

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Date

TBA

Time

Day 1 & 2: 10am – 1.30pm
Day 3: 10am – 1pm

Course Overview

A comprehensive experience design guide: a start-to-finish curriculum on understanding today’s experience economy, its various players and how to design for a world that puts human experience at the forefront.

With users having lots of choices and alternatives for the products and/ or services you are offering them, the span of time you get to grab the attention of your users is quite less and you have to hit the bullseye in this short span of time.

The UI and UX Design help to win the consumers’ confidence and make them use your product or application. The number of consumers you gain can measure the success of the great UI and UX. The importance of UI and UX Design becomes even more crucial as the first impression lasts long and using UI and UX designing can make or break the brand recognition.

This course is carefully crafted to help summarize and demonstrate all stages of the UI/UX development process, from user research to defining a project’s strategy, scope, current best practices and conventions in UX design and apply them to create effective and compelling experiences for products and apps.

Learning Objectives

  • Identify UI/UX development principles and strategy
  • Understand user-centric design Conduct Design Hypothesis
  • Implement right strategies for better User design
  • Work with the right tools to build user-centric UI/UX design

Who Should Attend?

This course is ideal for aspiring UX designers & Product professionals who want to further their career opportunities at a current employer, find a new job or grow their own business or product. The course is industry and job role agnostic.

This program adds tremendous value to:

  • Students
  • Product owners and their teams
  • Startup founders

Instructors

Dr Lu Weiquan

Weiquan is a Senior Lecturer at the School of Computing in NUS who examines the User Experience (UX) Design of technologically-empowered learning environments. He designs and utilizes experiential learning technology (such as simulations, Augmented and Virtual Reality) in the courses he teaches, and his education research interests include figuring out how all this technology tangibly and measurably affects human learning. He also advises government and industry in the fields of UX design, experiential learning, as well as and virtual and augmented reality. He holds a B.Comp. in Computing and a Ph.D. in Electrical and Computer Engineering from NUS.

Mohan Krishnaraj
Vice President and Global Head, User Experience at HARMAN International (A Samsung Company) | Author

An advocate of user-centric design with over two decades of experience in the industry, Mohan Krishnaraj has been instrumental in enabling design-led business transformation for several Fortune 100 companies. Having completed several courses on strategy and innovation at leading universities like Harvard, he aims to bring these best practices to businesses, services and organization structures globally. He has mobilized teams across domains and geographies, integrating data, design and engineering to deliver seamless customer experiences. Sculpting the vision for products and services that are not only lovable but also business viable, Mohan’s focus always returns to the most important consideration of any endeavor: the user.

For enquiries and registration, email wywong@wiley.com

Programme Partner
About Wiley

Wiley drives the world forward with research and education. Through publishing, platforms and services, we help students, researchers, universities, and corporations to achieve their goals in an ever-changing world. For more than 200 years, we have delivered consistent performance to all of our stakeholders. The Company’s website can be accessed at www.wiley.com.

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